What is Kinetic Typography, Example, Software Suggestion, and 6 Typography Video Making Tips

I am sure you probably have seen videos consisting of moving texts on YouTube or Facebook.

These are known as kinetic texts and such video creations are majorly known as Kinetic typography.

These Kinetic typography are the actual constitutes of animated techniques and motions that allow creators to express emotions and ideas.

These days, a range of tools has facilitated the process of creating Kinetic typography. You will be able to find a range of Kinetic typography video makers online.

Today we will learn everything about kinetic typography video and will have a look at the best kinetic typography software.

Before that let us have a look at what exactly is kinetic typography?

What is Kinetic Typography?

Kinetic typography means a short video that is made with moving text. This is another kind of animation technique that fills motions in the texts in order to inject emotions and convey ideas to the viewers.

In a recent study, it has been seen that almost 14.6% of the video marketing growth is due to the use of kinetic typography.

If you want to keep your viewers attracted towards you and improve the engagement you can start creating the kinetic typography.

Some Amazing Kinetic Typography Video Examples

No wonder Kinetic typography is able to draw the attention of viewers and hence most of the market giants have opted for this choice to be able to reach their users. It is so far one of the seamless ways to sell services and convey your message.

Have a look at some of these…

1. Honda

This is one of the top examples of Kinetic typography by Honda that includes the use of kinetic typography. The reason for using this motion is to grab the attention of the viewers. These fantastic creations and the genius creative ideas behind this led to making the video viral across the world.

The fantastic ways of word appearance on screen and the increase of speed with progress have resulted in challenging the viewers. The core message of the video is to push the limits which it has successfully attained.

Rather than create a car related advert, their new way to focus on challenging people made these one of the viral videos.

2. Google

In this video, google wants to draw viewers’ attention to their google Home device. Therefore to include the crucial information, Google has made use of typography. Keeping it minimum, clear and clean it kept the attention intact on the features of this product.

With the intent to get complete attention on the product, with voiceover couldn’t do, typography did wonders. Sometimes using voice can become distracting but typography will keep the focus intact.

3. McDonalds

This was a great move taken by McDonalds and got released during the pandemic. The use of typography and easy soundtrack and using their flag color, they kept the video sensitive and touching.

Why do you need Kinetic Typography Video?

There are endless reasons that have made Kinetic typography one of the most common choices of businesses. Whether it is about conveying an emotional message or it is about product promotion in a unique manner, Kinetic typography is perhaps the most universal choice among all.

Let us check out some of the most common reasons of using Kinetic typography video:

Short Yet Informative: Well, this does not mean that long video has lost its charm! No! But when you don’t stretch unintentionally, and keep the videos to the point, it tends to grab the attention more.

The kinetic typography is the kind of videos that are short yet informative. Making use of moving texts and intriguing background, conveying the exact message becomes easy and fast. Besides, you can stay assured that you viewers will watch these videos till the end. 

Highlight the Main Points: Not everything in a video is important. However, if you have a storyline, with kinetic typography video you can catch their attention to the major points by highlighting them.

You can use the special images or bold animation in the videos to make it more communicable. Doing this becomes beneficial in getting the customers’ attention on what you’re trying to convey.

Attract & Retain: All the factors that a video creator would probably need for impressing the businesses or marketers can be included in the kinetic typography video. No wonder video content has its own set of followers and a video based on motion texts is an add-on.

Viewers are likely to get a better understanding of what the business or individual is willing to convey. Adding animated texts and using great background music is enough to get user attention.

How to Create a Kinetic Typography Video?

Kinetic typography is one of those videos that anyone can make without the need for any professional help. Making use of the top video makers, you can create stunning typography videos in a few minutes.

The range of templates offered by the video software, the easy image adding features, the fantastic AI technology to detect background sounds, and everything included in the software is capable of creating an interactive and attention-grabbing typography video.

It does not require much time if you are using the best video maker. Unable to chalk out the video maker that can create such a video, then check the following.

Best Kinetic Typography Video Maker

Now that you have gathered the idea of Kinetic Typography, are you thinking about which kinetic typography video maker will be valuable for you?

Well, I got you right. Let’s check the best kinetic typography software that can create stunning kinetic typography videos for any purpose.

1. Renderforest

Renderforest is the first one on the list as it really deserved it. This is fantastic software that enables you to create exceptional kinetic typography. Besides, you can enjoy it for free for a lifetime before you decide to go for a paid plan.

Renderforest is an online kinetic typography maker

A wide range of editable typography templates access, the media library like music, and huge royalty-free images make Renderforest one of the awesome online kinetic video makers.

This web-based video creation software enables you to create videos, store them easily and retrieve them whenever required.

To know more read a detailed Renderforest review or you can check out the Renderforest official site.

2. CreateStudio

CreateStudio is the second name that I want to recommend. This amazing multifunctional software comes with features to create such stunning Kinetic videos effortlessly. Irrespective of the niche, CreateStudio is a great choice for everyone – from beginners to professionals.

create studio animation software

You can customize the colors or you can change the animation without the need for much knowledge. Irrespective of the intention for creating the video, this kinetic typography video maker can do an outstanding job.

To know more read a detailed CreateStudio review or you can check out the CreateStudio official website.

3. Animaker

Animaker is another online video creation tool that gives you the freedom to create noteworthy kinetic typography animation. With the simple UI present in the video-making software and features that let you create any type of Kinetic typography video, Animaker has made 10M users.

animaker

From explainer videos to infographics to animated presentations this software can create everything for everyone. With the cloud storage facility, now you can create and store videos and access them from anywhere.

Some of the valuable features like auto files, social sharing buttons, the ability to modify videos, and much more make Animaker a great and user-friendly software for creating kinetic typography videos.

To know more read a detailed Animaker review or you can check out the Animaker official website.

4. Filmora

You might have heard of Filmora as a video editing software, but the secret thing is you can create animated typography videos as well. Click here to see how.

wondershare filmora x

This user-friendly software lets you animate and mold texts in a range of ways. With a variety of fonts that you can select and integrate, compatibility with Mac and Windows, drag and drop features, and much more allows you to create stunning typography within a few minutes.

Even creating appealing videos in Filmora doesn’t require much knowledge. The control in the video. Once done you can preview and make changes to finalize the result.

To know more visit the Filmora official website.

These are the top typography video makers that you can use, you must be willing to know the way to create the video!

Way to Create Kinetic Typography Video on Renderforest

Creating typography does not take much of a learning curve. As mentioned before, Renderforest is at the top of my list because of being exceptionally easy.

Here, I am going to show you step by step, how you can create a Kinetic Typography Video on Renderforest.

The first step is to visit their official website and register. However, you can just Click Here to land on the registration page. Make sure to put the information correctly for a successful registration.

Step 1: Sign in and you can find the main dashboard just like the way shown in the image below.

renderforest backend

Step 2: Now hover the pointer on the Animation Vidoes section and you will find the Typography option.

select typography

Step 3: Now preview from a range of kinetic typography templates and select one video template that you like or match with your video script.

kinetic typography templates

Step 4: Click on Create Now

create kinetic typography video

Step 5: Now you can do as per you desire. I will use Add Scene

add scene

Step 6: You will have several suggestions here. You can choose Text Holders, Image Holders, or Video Holders as per the animation effect, duration, text style, text motion, storyline and much more.

typography scenes

Step 7: Next, you need to Add Text in each slides as per your script. Please note: you can add as many slides as you wish by selecting the + (green plus sign).

kinetic typography video editing area

Step 8: In next step you can change the color.

apply color

Step 9: Choose a background music or add voiceover to your video. If you forget to choose, the AI will try to find something related to your video. Apart from this, you can always go back into the video and use your chosen audio.

add music or voiceover

Once done, the video will start processing as it is ready to use. As you can see, your video is made in some steps and in a few minutes.

kinetic typography video preview

That’s all! Isn’t it simple? If you are willing to try now, sign in to Renderforest and start making your own typography video.

But wait! Do you know the elements that make a great typography video? If not, don’t worry! Here are some tips and tricks for you to create an incredible kinetic typography video.

6 Tips for Creating Incredible Kinetic Typography

No wonder that these tools have eased the creation of Kinetic Typography, but you have to ensure keeping a few points in your mind to create a wow kinetic video.

  1. Choose a professional-looking font that is easy to read: make sure your readers do not have to find the need for pausing the video, keep short and crisp, and readable sentences.
  1. Keep a constant motion throughout the video as it tends to draw better attention to the videos and messages.
  1. Express the creative aspect in your video by creating shapes with words. Continue to form sentences with shapes.
  1. Try creating images with words as it enables you to convey your message at once.
  1. Use contrasting backgrounds to represent different views
  1. Use eye catching color combinations to draw attention.

Wrapping Up

Hopefully, the information mentioned above in this content was able to offer you an in-depth understanding of kinetic typography. With the easy kinetic typography maker mentioned above, you can create any and every type of video with ease.

Remember to use your creativity to make the video even more appealing and interactive. Not only will you have the kinetic typography templates, but you can choose to create from scratch to showcase your creative idea.

I hope I was able to give you the knowledge of Kinetic typography and the top video makers available in the market.

However, if I have missed out something, please let me know in the comment section. Feel free to share your views.

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About Sudesh Roul

Hi there, I'm Sudesh Roul, an aspiring entrepreneur, professional blogger, digital product reviewer, and certified marketer. Here I share marketing strategies, case studies, and digital product reviews, to guide you in making an informed purchase, get more website traffic, generate leads, sales, and scale your online business & career. Connect with me on LinkedIn, Twitter, Facebook, and Instagram.

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